Job Description
DESCRIPTION
The Marketing Specialist, SORD (Store Openings, Remodels and Décor), will be responsible for specific marketing responsibilities for store openings and remodels in addition to supporting existing stores with execution of Global Marketing deliverables. New store openings will be the priority for this team as they remain a critical component of the Amazon Worldwide Grocery business and marketing plans to drive incremental growth and customer acquisition. This role will also work closely with the Senior Specialist, global support teams and store teams to ensure consistent execution of Marketing retail programs that increase transactions, build basket size, and contribute to an in-store experience that inspires and builds brand loyalty. The Specialist will partner with the broader Marketing team, working across regions to drive alignment and consistency in the shopper experience in all stores.
Key job responsibilities
• Oversees tactical plans for new store openings and remodels.
• Performs as a subject matter expert for new store openings, working with the Global Marketing team to test, learn and build.
• Takes a store-wide view in their thinking, understanding the customer shopping journey and how to grow their total basket.
• Maintains ongoing partnership with Store Development and Décor teams to ensure the latest messaging and marketing is shared between teams.
• Ensures existing stores execute Marketing retail programs and engages with store-level team members to understand needs.
• Engages with store team members, and as required, regional stakeholders to ensure effective implementation.
Skills:
• Strong aptitude for creative and strategic problem-solving and concise communication.
• Self-starter with ability to ideate independently and collaborate effectively.
• Collaborator with passion for working in fast-paced environment.
• Retail experience including signage, production, décor, fixtures, construction, promotional strategy, sales growth planning, loyalty programs and general operations.
• Experience with seasonal planning, retail program development, vendor relations, budget management, events, and mission-driven brands.
• Strong retail and graphic design sensibilities including décor, retail and exterior signage, outdoor and print advertising, and digital channel application.
• Understanding of consumer insight analytics and related marketing, retail, and customer engagement metrics.
• Builds and nurtures relationships with peers, stakeholders, and leaders.
• Advanced ability to plan, estimate, organize, and monitor program activity and problem-solve.
• Demonstrates strong knowledge of the Amazon Grocery product mix, supply base, and retail operations.
BASIC QUALIFICATIONS
- 2+ years of professional non-internship marketing experience
- 1+ years of Salesforce, Tableau, Vidyard, and Excel experience
- 1+ years of designing, building, and launching successful email engagement programs, specifically lifecycle/nurture programs experience
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Job Tags
Full time, Internship, Seasonal work, Worldwide,